This paper aimed to investigate factors which affect the students’s motivation in learning Indonesian language and to examine how to develop an effective Indonesian language learning model, and also how to make effective Indonesian language learning model at Bina Nusantara University. The research applied a quantitative method by distributing online questionnaires to 68 freshmen and sophomore students of Bina Nusantara students who took Indonesian language subject on the 2nd semester of 2018-2019 term. Data were analyzed by tabulation and it can be concluded that there are three factors which motivate students in learning Indonesian language. Students consider that there are no obstacles in lack of time during their six class sessions. Students also consider that the new learning model for Indonesian language course is not essentially required.